Certificate in Effective Business Communicating
At the end of the course students will be able to:
• Describe the essential elements of business communications
• Adopt good practice with a variety of communication methods
• Choose appropriate communication methods
• Identify ways of improving personal communications skills
This programme is designed for people who wish to improve their skill in selecting appropriate communication methods, and in delivering their message effectively.
The course is designed for study by distance learning at work or at home. Students receive course manual, assignments and studyguide plus tutor support by telephone, mail and email.
Module 1 : The Essentials of Communication
The Importance of Good Communication Modes of Communication
The Key Elements of Communication
The Whole Message
What Does the Recipient Expect?
Module 2 :Sending Informal Messages
Electronic Mail (Email)
Facsimiles or 'Faxes'
Module 3 : Sending Formal Messages
Letters – The First Impression
Letters – Greetings and Sign-Off
Letters – Writing Clearly
Letters – Writing Accurately
Reports and Proposals
Reviewing Formal Letters and Reports
Module 4 : Two-Way Communication
Using the Answer Phone
Using the Mobile Phone
Module 5 : Presentations
Explaining Your Points Clearly Humour
Ending the Presentation
Module 6 : Advertising