Course Overview

The Chartered Institute of Marketing (CIM)
The Chartered Institute of Marketing (CIM) is a prestigious and long-established professional examination body whose qualifications are highly respected within the industry.

A qualification from CIM is positive proof that you have achieved a nationally recognised standard and is often essential for a career in marketing. So when you combine your CIM qualification, along with the flexible approach to learning that ICS offer, you can't help but succeed!

Key Topics
Marketing Research and Information
Marketing Planning
Marketing Communications
Marketing Management in Practice

CIM Professional Diploma in Marketing
The CIM Professional Diploma in Marketing is ideal for those of you who already have a good grounding of the subject.

You'll find it's designed to provide you with extra skills and knowledge that can really get you to the top of your profession, and covers subjects such as Managing Marketing Relationships, Capital Budgeting, and Customer Behaviour.

Pre-requisites
You can qualify for studying on this course if you hold any of the following:

CIM Professional Certificate in Marketing
Any Bachelor or Masters degree
EdExcel (BTEC) Higher National Certificate/ Diploma (UK only)
N/SVQ Level 3 in Marketing (UK only)
N/SVQ Level 4 in any other subject (UK only)
At least 3 years' experience in a marketing practitioner role

Students studying for the Advanced Certificate are required to register as members of CIM. Please note that CIM registration and examination fees are not included with this course.

Study Time
360 hours approx. For example: 10 hours per week to complete in 9 months, or 7 hours per week to complete in 12 months. Study as little or as much as you wish.

Support
As an ICS student you will have your own personal tutor helping you with your course work and with any questions you may have. Plus our team of Student Advisors are only a phone call away for all the practical advice you may need - so we really are with you 100%.

Exam Details
This course includes a number of assessments that you complete as part of your coursework and then forward to your tutor for grading and comments. You'll also be required to sit an exam at an authorised testing centre near you.

What our students say
" I looked at the local college but the fact that it would have been two nights a week,  straight after work, didn't suit me. With the ICS course, I can work when I want. Some days I don't work much then other times I sit down and do a lot all together - you just fit it around yourself. And at the very least, the marketing qualification will be something extra on my CV!" Gwenda Darcy

Key Jobs
Marketing Manager.

Free With Course
An ICS Study Pack which contains a document wallet, sticky notes, ball pen, highlighter and ruler to help you get started on your course.

Further Reading
There is no specific recommended reading for this course, but you may wish to read widely around your chosen subject to enhance your knowledge as you progress.