Freelance Journalism NCFE Level 3

Objectives
The objective of this course is to provide students with the knowledge and skills to produce professional standard journalistic articles and to know how to market them. During the course students will examine and practice the four main questions of journalism:

• WHAT to write,
• HOW to write it,
• WHICH techniques to use and,
• WHERE to submit your work.

And specifically examine
• Content
• Style
• Techniques
• Marketing

Student Profile
This programme is designed for people who wish to gain or improve their skills in journalistic writing and marketing their copy to a range of printed media.

Study Method
The course is designed for study by distance learning at work or at home.  Students receive course manual, assignments and studyguide plus tutor support. Students may enrol at any time and study over a period which is convenient.  Once registered you are eligible for  tutor support for a full one year, if required

Study Pack 
Your study pack contains everything required to complete your course and no further purchases are necessary.

Assessment
This course is assessed through a series of tutor marked assignments. No attendance at an exams centre is required. 

Accreditation 
At the end of this course successful learners will receive a level 3 NCFE Award certificate of achievement. That means that it is independently accredited at a level of learning equivalent to level 3 on the National Qualifications Framework (NQF) for England, Wales and Northern Ireland. The course is provided in conjunction with Kendal Publishing Limited – a licenced NCFE centre.

Support
Students receive tutor support for a full one year from registration plus unlimited access to the student helpline during working hours.

Entry Requirements
There are no entry requirements but students should be self-motivated to follow a programme of home study. Please note that:
1. All assignments must be word-processed; no hand written assignments will be accepted.
2. All assignments should be completed in Microsoft Word format.

Timescale
The programme takes place over a timescale to suit the student.  Once registered, tutor support is available for up to one year or until completion whichever is the soonest.

Location
The programme is home or work-based enabling students to complete the course without having to attend scheduled college teaching sessions.

COURSE CONTENT
The course is divided up into 8 units, as follows:

Unit One : Introduction
• What can this course do for you?
• Why do we need content?
• How is style arrived at?
• How do we know what an editor wants?
• Where is analysis important?

Unit Two: Markets
• Presentation
• Keeping records
• What the editor wants
• How to analyse
• What the reader wants

Unit 3 : Content
• What do I write?
• Why do I need to find ideas?
• How do I save time and trouble?
• When do some themes not sell?
• Where is interviewing a factor?

Unit 4 : Style
• How do I write?
• Why do I need to find the right tone?
• How do I use the basics well?
• When do I use structure?
• Where is re-writing a factor?

Unit 5 : Techniques
• What techniques will help me sell my work?
• Why do I need new angles?
• How do basic techniques help?
• When is the "writer's dozen" valuable?
• Where is self-discipline a factor?

Unit 6 : Practical Matters
• What is defamation?
• Why is reputation important?
• How do I avoid libel?
• When is copyright important?
• Where are photographs a factor?

Unit 7: Fiction Writing
• What do editors not want?
• Why is market analysis valuable?
• How do I undertake market analysis?
• When is plotting useful?
• Where is characterisation a factor?

Unit 8 : No Excuses – verse, Criticism and Sports Writing
• What is critical writing?
• Why does verse usually not sell?
• How do I see about income tax?
• When is executive writing used?
• Where are expenses a factor?

Tutor Marked Assignments

Final Assessment